December 28th, 2011 — Fashionistas, socialites, philanthropists, magazine editors, politicians and business moguls are among the overall top searched content on FameGame, but it was the wife of Dr. Mehmet Oz, Lisa Oz, who grabbed the top spot.

“The names that people are searching for on Google, and landing on their Fame Game profiles, are always an interesting barometer of what is on people’s minds,” said Tatiana Platt, a founder of Fame Game. “There was a wide range of industries reflected in this year’s results, but yet another member of the cast of Bravo’s “Real Housewives of New York City“ made it on the Top 10 list: Aviva Drescher.”

Fame Game is able to measure and analyze the overall attention of people, organizations, and parties in three different ways: through the use of its proprietary algorithm which takes into account public media, news and editorial mentions, user generated content, and attention on Fame Game (”Attention score”), through the internal search queries users are making on the site (”Search trends”), and through the individual profiles receiving the largest volume of web traffic on Fame Game (”Most Visited Profiles.”) Learn more about the algorithm and ranking system by visiting the about page.

Fame Game also announced a new list of Top 10 Palm Beach Movers and Shakers in light of its recent partnership with Lucien Capehart Photography, the premier society photographer of Palm Beach.

Highlights from this year’s top content include:

Fame Game’s Top Search Profiles of 2011

#1 Lisa Oz

#2 Carin Besser

#3 Jorn Weisbrodt

#4 Alejandro Santo Domingo

#5 Laurie Durning

#6 Kimberly Guilfoyle

#7 Lizzie Tisch

#8 Paige Bluhdorn

#9 Shala Monroque

#10 Aviva Drescher

Fame Game’s Top 10 Palm Beach Movers and Shakers 2011

#1 Petra Levin

#2 David Koch

#3 Carol Mack

#4 Thomas Quick

#5 Annie Falk

#6 Karin Luter

#7 Lois Pope

#8 Michele Kessler

#9 Talbott Maxey

#10 Mary Freitas

Fame Game’s Top 10 Best Dressed Movers and Shakers 2011

#1 Alexandra Lebenthal
#2 Bonnie Pfeifer Evans
#3 Yaz Hernandez
#4 Euan Rellie
#5 Jason Binn
#6 Julie Macklowe
#7 Derek Blasberg
#8 Stacey Bendet
#9 Zani Gugelmann
#10 Nacho Figueras

Fame Game (www.famegame.com) is an entertainment network that tracks the most visible members of the cultural landscape; currently the site maintains 200,000 public-facing ’social network’ profiles for influential individuals and organizations based on event photography, news mentions, user generated content, and other offline and online data. Fame Game leverages the content, cultural data, and attention of these individuals and organizations to make high premium PR campaigns thrive online.  

Fame Game, Search Trends, Celebrity, famegame.com, 2011 Trends, Movers and Shakers, New York City, Palm Beach, Social Media, Influence, Reality TV, Best Dressed
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#1 Alexandra Lebenthal

@ PR Photos

#2 Bonnie Pfeifer Evans

@ Rob Rich

#3 Yaz Hernandez

@ Retna

#4 Euan Rellie

@ Antwan Duncan

#5 Jason Binn

  @PR Photos

#6 Julie Macklowe

@ PR Photos

#7 Derek Blasberg

  @ PR Photos

#8 Stacey Bendet

  @ Retna

#9 Zani Gugelmann

  @ Retna

#10 Nacho Figueras

  @ Retna

Lisa Oz @ Retna

#1 Lisa Oz

#2 Carin Besser

#3 Jorn Weisbrodt

#4 Alejandro Santo Domingo

#5 Laurie Durning

#6 Kimberly Guilfoyle

#7 Lizzie Tisch

#8 Paige Bluhdorn

#9 Shala Monroque

#10 Aviva Drescher

Douglas Hannant & Petra Levin @ Lucien Capehart

#1 Petra Levin

#2 David Koch

#3 Carol Mack

#4 Thomas Quick

#5 Annie Falk

#6 Karin Luter

#7 Lois Pope

#8 Michele Kessler

#9 Talbott Maxey

#10 Mary Freitas

#1 Sonja Morgan

#2 Paul Johnson Calderon

#3 Claire Milonas

#4 Andrea Rajacic

#5 Little Marvin

#6 Lauren Remington Platt

#7 Justin Ross Lee

#8 Diandra Douglas

#9 Anna Chapman

#10 Alejandro Santo Domingo

It’s the end of the year, and so it’s time for us to reflect on the Movers and Shakers of 2010 and rank what we call the “Best Dressed”. These are not the people you will find on Vogue’s lists or on Style.com - the vast majority do not even work in the fashion industry (although a couple do). Here is our Hall of Fame!

Nazy Nazhand - Always perfectly accessorized, Nazy is sexy and elegant at the same time. We love her thick bangs!  

Janna Bullock - Whether wearing Lanvin or Dior, Janna looks stunning even at downtown affairs. Anyone can wear a couture gown to a black tie affair, but Janna looks picture ready at all affairs.

George Farias - George is the perfect date. Impeccably groomed and handsomely dressed. 

Hilde Hovnanian - Tall and slim, blonde and gorgeous, it doesn’t take much for Hilde to look beautiful. But she brings it all together with great style flair.

Cynthia Lufkin - An inspiration to us all in her support of philanthropic and other causes (breast cancer research), Cynthia always looks glamorous.

This one is a no-brainer: Jim Shi - Jim is the intrepid chronicler of the fashion set and a prolific tweeter. He manages to connect a myriad of designers.

Beata Bohman - Beata is an aspiring fashion designer, and she wears her designs superbly well! 

Ashley Stark - Ashley is creative director for Stark Carpets and she wears the title with aplomb and great flair!

Antony Todd - Debonair, outgoing and an excellent raconteur, Antony is a man with great style and poise.

And, last, but not least, Michele Herbert - She has a dancer’s body and drapes it with stunning gowns and fabrics that entice the eye. 

Tags: Nazy Nazhand, Janna Bullock, George Farias, Hilde Hovnanian, Cynthia Lufkin, Jim Shi, Beata Bohman, Ashley Stark, Antony Todd, Michele Herbert

Jamee Gregory, “New York Parties: Private Views”

Jamee Gregory is known for her impeccable hostess style and grace, and she is a contributing author to a number of luxury and fashion publications. She has released a new book called “New York Parties: Private Views” where she selected 15 hosts and hostesses and followed them in the process of organizing a party in their homes. The parties covered: Jamee and Peter Gregory: Celebrate Summer (Southampton), Jamie Drake: Buffet in the Garden (East Hampton), Michael Kors: Lobster Rolls on the Terrace (Chelsea), Hilary and Wilbur Ross: An Anglo-American Fête (Mid-town), Evelyn and Leonard Lauder: Anniversary Under the Stars (Fifth Avenue), Campion and Tatiana Platt: St. Tropez Cocktails (SoHo), Antony Todd party: Sunday Brunch in the City (West Village), Zang Toi: A Marie-Antoinette Tea (Upper East Side), Joan and Michael Steinberg: A Victorian Musicale (Upper West Side), Blair and Alistair Clarke: The Collectors’ Dinner (Upper East Side), Shafi and Alex Roepers: A Spectacular Holiday Celebration (Park Avenue), Frances Beatty and Allen Adler: Cozy Christmas Dinner (Park Avenue), Whitney and James Fairchild: A Chinese Lawn Party (Bridgehampton), Tory Burch: A Working Lunch at Home (Mid-town), and Fernanda Kellogg: A Hunt Breakfast (Millbrook).

In the chapter on the St. Tropez cocktail party hosted by Campion and Tatiana Platt, Fame Game gets a cameo. See excerpt below.

Go here to buy “New York Parties: Private Views“.

See the Huffington Post coverage with select photos by Eric Striffler.

Excerpted from “New York Parties:Private Views” by Jamee Gregory:

 St. Tropez Cocktails

          Campion Platt and his wife have a lot to celebrate: her successful Internet venture, Fame Game; his stellar architecture, interior design, and licensing empire; and most importantly, their new baby boy, Fox. Getting a jump on the Memorial Day weekend, they invited over a hundred pals for drinks on Thursday night. Who could resist an invitation to their SoHo duplex for a beach party, Riviera style, to mark Tatiana’s birthday? Some friends come early, on their way to the country, to see the baby, and others arrive late to see the stars and moon over Manhattan. Dressing Riviera style was no challenge for this group. To me it meant white pants and navy-and-white striped tee; to others it signified St. Tropez–style bandage dresses, stilettos, and bijoux. That’s what makes a party. The weather cooperated, actually hitting eighty degrees that afternoon, for the first time all spring.

Since Tatiana, an Internet entrepreneur and angel investor who began her career at AOL, created her pre-populated Facebook, Fame Game, a site about political, business, artistic, and social clout, she uses spreadsheets to keep track of her guests, inviting everyone online. Fame Game began when she moved to New York from Washington and tried to remember the names, faces, and occupations of the friends Campion made in the city over the past twenty-five years. She soon realized that her system could be expanded to appeal to marketers and advertisers eager to tap into specific New York groups. She created a “people-pedia,” keeping track of the press generated by the individuals she met, comparing and measuring their mentions, weighing the relative importance of the periodicals in which they appeared, and ranking their status and creating search software. This system is a terrific tool for marketing, targeting movers and shakers. With her lists at her fingertips, organizing a cocktail is no sweat. She follows up with online reminders and often sends out hard copies of her invitations, just in case. For this event she worked with Campion to create a colorful beach scene, just right for summer’s start. Acceptances rolled in, with guests eager to see the Platt’s glamorous abode.

 Tags: Jamee Gregory, Rizzoli, New York Parties, Books, Entertainment, Fame Game, Interior Design

Sorry!  The ticket giveaway is now closed!

Fame Game’s Tatiana Platt appeared on Fox News’ Strategy Room, hosted by Eric Bolling.

To view the video, click here.

“Fashion is a unique industry that combines business, the arts, society and the media. All these elements are featured in the core of what makes Fame Game tick,” said Tatiana Platt, Chief Executive Officer of Fame Game. “The designers that ply their talents in growing their brands in the media stand to gain the most in the end. Whether it is by supporting charitable organizations or enlisting celebrity spokespeople, the designers with the most active labels in the media win out.”

Highlights from this year’s Fashion Week Top Movers and Shakers include:

• Top Ranked Fashion Designers: (1) Marc Jacobs, (2) Calvin Klein, (3) Diane Von Furstenberg, (4) Donna Karan, (5) Zac Posen, (6) Vera Wang, (7) Tory Burch, (8) Tom Ford, (9) Nicole Miller, (10) Carolina Herrera. Honorable Mentions: Cynthia Rowley, Kenneth Cole, and Peter Som.
• Top Models: (1) Helena Christensen, (2) Naomi Campbell, (3) Heidi Klum, (4) Iman, (5) Karolina Kurkova, (6) Natalia Vodianova, (7) Petra Nemcova, (8) Milla Jovovich, (9) Carol Alt, (10) Jessica Stam. Honorable Mentions: Lydia Hearst, Maggie Rizer, and Kate Moss.
• Top Fashion Photographers: (1) Bruce Weber, (2) Patrick Demarchelier, (3) Gilles Bensimon, (4) Sante D’Orazio, (5) Nigel Barker, (6) Mario Testino, (7) Steven Klein, (8) David LaChapelle, (9) Steven Meisel, (10) Annie Liebovitz.

Expect to see these people in the forefront of Fashion Week coverage:

•  Top Fashion Media Power Players: (1) Anna Wintour (Vogue), (2) Fern Mallis (IMG), (3) Linda Fargo (Bergdorf Goodman), (4) Glenda Bailey (Harper’s Bazaar), (5) Ingrid Sischy (Interview), (6) Amy Fine Collins (Vanity Fair), (7) Linda Wells (Allure), (8) Cindi Leive (Glamour), (9) Roopal Patel (Bergdorf Goodman), (10) Plum Sykes (Vogue).

• Top NYC Fashionistas: (1) Tinsley Mortimer, (2) Olivia Palermo, (3) Fabiola Beracasa, (4) Genevieve Jones, (5) Zani Gugelmann, (6) Meredith Melling Burke, (7) Amanda Hearst, (8) Byrdie Bell, (9) Kelly Killoren Bensimon, (10) Allison Sarofim. Honorable Mentions: Stephanie Winston Wolkoff, and Emma Snowdon-Jones.

• Top NYC Male Socialistas: (1) Derek Blasberg, (2) Liam McMullan, (3) Kristian Laliberte, (4) Mark Ronson, (5) Fabian Basabe, (6) Mark Gilbertson, (7) Peter Davis, (8) Euan Rellie, (9) David Chines, (10) Luigi Tadini. Honorable Mentions: Carlton de Woody, and Antony Todd.
• Top Connected New Yorkers: (1) Andrew Saffir, (2) Bettina Zilkha, (3) Tinsley Mortimer, (4) Fabiola Beracasa, (5) Debbie Bancroft, (6) Ann Dexter Jones, (7) Zac Posen, (8) Zani Gugelman, (9) Amy Sacco, (10) Carlos Souza.
• Top Actresses: (1) Anne Hathaway, (2) Claire Danes, (3) Katie Holmes, (4) Lindsay Lohan, (5) Rosario Dawson, (6) Uma Thurman, (7) Penelope Cruz, (8) Jennifer Hudson, (9) Meryl Streep, (10) Mischa Barton. Honorable Mentions: Gina Gershon, and Kate Hudson.
• Top Reality TV Stars: (1) Nina Garcia (Project Runway), (2) Heidi Klum (Project Runway), (3) Olivia Palermo (The City), (4) Kelly Killoren Bensimon (Real Housewives of NYC), (5) Tim Gunn (Project Runway), (6) Bethenny Frankel (Real Housewives of NYC), (7) Padma Lakshmi (Top Chef), (8) Thom Filicia (Queer Eye for the Straight Guy), (9) Whitney Port (The Hills), (10) Jill Zarin (Real Housewives of NYC). 
• Top Power Couples: (1) Ivanka Trump and Jared Kushner, (2) Diane von Furstenberg and Barry Diller, (3) Tory Burch and Lyor Cohen, (4) Georgina Chapman and Harvey Weinstein, (5) Melania and Donald Trump, (6) Kelly Ripa and Mark Consuelos, (7) Douglas Hannant and Frederick Anderson, (8) Lauren Bush and David Lauren, (9) Julia and David Koch, (10) Amanda Hearst and Alejandro Santo Domingo.

Fame Game (www.famegame.com) is an entertainment network that tracks the most visible members of the cultural landscape; currently the site maintains 200,000 profiles of influential people in the New York City metro area. The website creates public-facing ‘social network’ profiles for influential individuals and organizations based on event photography, news mentions, user generated content, and other offline and online data. Fame Game leverages the content, cultural data, and attention of these individuals and organizations to make high premium PR campaigns thrive online.

Fame game, Stylecaster, Models International, celebrity, famegame.com, 2009 trends, Anna Wintour, Marc Jacobs, Calvin Klein, Fashion Week, Society, Front Row, Models, Fashion Photographers, Reality TV
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