The Creators Project Giveaway
June 14th, 2010 
Sorry! The ticket giveaway is now closed!

Sorry! The ticket giveaway is now closed!
Fame Game’s Tatiana Platt appeared on Fox News’ Strategy Room, hosted by Eric Bolling.
To view the video, click here.

Designers Marc Jacobs and Calvin Klein Among the Highest Ranked on the New York Scene going into Fashion Week Spring 2010. Charitable Endeavors and Celebrity Endorsements Contribute to Growth on FameGame.com.
“Fashion is a unique industry that combines business, the arts, society and the media. All these elements are featured in the core of what makes Fame Game tick,” said Tatiana Platt, Chief Executive Officer of Fame Game. “The designers that ply their talents in growing their brands in the media stand to gain the most in the end. Whether it is by supporting charitable organizations or enlisting celebrity spokespeople, the designers with the most active labels in the media win out.”
Highlights from this year’s Fashion Week Top Movers and Shakers include:
Expect to see these people in the forefront of Fashion Week coverage:
Top Fashion Media Power Players: (1) Anna Wintour (Vogue), (2) Fern Mallis (IMG), (3) Linda Fargo (Bergdorf Goodman), (4) Glenda Bailey (Harper’s Bazaar), (5) Ingrid Sischy (Interview), (6) Amy Fine Collins (Vanity Fair), (7) Linda Wells (Allure), (8) Cindi Leive (Glamour), (9) Roopal Patel (Bergdorf Goodman), (10) Plum Sykes (Vogue).
Top NYC Fashionistas: (1) Tinsley Mortimer, (2) Olivia Palermo, (3) Fabiola Beracasa, (4) Genevieve Jones, (5) Zani Gugelmann, (6) Meredith Melling Burke, (7) Amanda Hearst, (8) Byrdie Bell, (9) Kelly Killoren Bensimon, (10) Allison Sarofim. Honorable Mentions: Stephanie Winston Wolkoff, and Emma Snowdon-Jones.
Fame game, Stylecaster, Models International, celebrity, famegame.com, 2009 trends, Anna Wintour, Marc Jacobs, Calvin Klein, Fashion Week, Society, Front Row, Models, Fashion Photographers, Reality TV
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For more information:
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http://www.famegame.com
Allright folks, it’s been quite a while since we last wrote an update about changes to FameGame.com. The Home Page is just the first step in a line of improvement and changes we’re making this summer.
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Featured Profiles: Hand picked by our staffers, the Featured Profiles In Fame Game will select new profiles to feature on the Home Page in each of the four categories: People, Projects, Parties and Organizations.

Tools: We’ve put a tidy little widget on the homepage that acts as a tease to the full list of who’s rising in each of the six categories.

News Feed: this is a new addition to Fame Game and we’re pretty excited about it. You can see, in real time, who in the Fame Game network has had an article written about them by one of over 14 publications.


We’re taking this winter/spring to improve the data aggregation points for the underlying technology at Fame Game. First and foremost that means increasing the breadth and depth of our news collection. Just a few weeks ago we went from 8 functioning feeds to 42 - from over 17 different publications - as a first and giant leap in the right direction. And yesterday, we started to incorporate these aggregated items into the People Connections section of all our profiles. (see newspaper icons on right, which represent ‘news connections’)
What does this mean you ask? Well firstly it means that we’re increasing the scope of what we consider to be “a connection.” Photos in which two people appear are the obvious first step, but establishing connections between people and organizations based on connections that a curated stable of news organizations make is an entirely different ballgame. It begs so many questions that its not worth confronting all of them here… suffice to say: we’re taking every step to make sure that the inclusion of this type of connection, and others soon to come, remains accountable and appropriate as it informs the Fame Game algorithm.
The common thread between all “connections” here is that they’re established by means of the 3rd party data sources to we collect. While we like to promote interesting and creative individuals/organizations/events - the sources we collect are the ones that determine how things are represented in Fame Game.
Ryan
February 6th, 2009 (New York, NY): Fame Theory (creators of www.famegame.com), in partnership with BBH New York, announces the launch of Trust Art, a new project to reinvent the model of the contemporary art world. The project, an innovative stock market for artistic and cultural renewal, is being launched on Friday during the TED Conference in Palm Springs.
In the spirit of the renewal that art brings to our lives, we ask not for a bailout, but simply for people to ponder a more playful question: Can financial and social capital elevate the art projects that are designed to elevate society?
Introducing Trust Art, a stock market for cultural renewal.
How it works - Trust Art consists of 10 emerging artists who have created fantastic blueprints for projects that can be realized within one year or less. The artists – Jason Eppink, Propel-her Dance Collective, Facundo Newberry, Justin Tellian, Anne McClain, Dave Olsen, Skewville, Cassie Thornton, Josh Powell, and Michael Rothschild – have each created proposals ranging from a documentary starring everyone in the world to the unearthing of giant pre-historic artifacts from the ocean floor. The projects on the table are steeped in social, environmental, cultural, and economic value.
Investors will take a share in a Trust Art project, while also sharing word of Trust Art with their social circle. At the end of the year, when each art piece is auctioned, investors will split the proceeds hwith the artist – thereby potentially getting back their initial financial investment, a profit, increased social capital and a whole lot more in return.
Trust Art is an on-line experiment that BBH and Fame Theory hope will help define what is the actual impact of networking on an artists’ market value. At the same time, the project will provide artists the financial and social capital to fund their projects. The project asks whether the hardest to fund art projects can get off the ground with the help of a strong and connected social network?
Jose Serrano-Reyes and Seth Aylmer, two of the founders of Fame Theory, will unveil Trust Art at this week’s TED Conference in Palm Springs. Fame Theory investigates and affects the ways in which cultural innovation is funded, grown, and subsequently proliferated throughout society. The company partners with progressive organizations to help them attract the most connected, trusted, and fastest-rising social networks and cultural movements in any given city at any given time. Fame Theory operates www.famegame.com, a website that maps and analyzes social connections and media attention. This information gathered from www.famegame.com will power the Trust Art project.
Fame Theory approached BBH because of their expertise in creating interesting and new ideas and their skill in translating those visions into actual brands. BBH New York then tapped Squarespace, a web publishing company known for powering tens of thousands of sophisticated websites for businesses, bloggers, and professionals worldwide, as the ultimate solution to build the Trust Art website using their incredible platform.
Phase 1 of the website launches Friday February 6th at TED Palm Springs
You can explore Trust Art on www.trustart.org.
About Fame Theory
Fame Theory LLC is an ensemble of artists, economists, technologists, and business individuals whose work fundamentally consists of investigating and affecting the ways in which cultural innovation is funded, grown, and subsequently proliferated throughout culture. Fame Theory operates Fame Game (famegame.com), a rapidly-growing website that maps and analyzes social connections and media attention to help promote meaningful ideas, people, and organizations in culture.
About BBH New York
BBH New York is a full-service advertising agency with clients that include ALL, Axe, Becel, British Airways, Johnnie Walker, GMAC, Levi’s, LG, Mentos, Miller Lite, NYC & Company, Promise, Vaseline, Virgin Mobile and vitaminwater. Further information is available at our website, www.bartleboglehegarty.com
About Squarespace
Squarespace, Inc. is a privately held publishing software company. Since its inception in 2003, has blossomed into a product that powers tens of thousands of sophisticated websites for businesses, bloggers, and professionals worldwide. Squarespace is defined by their insistence on software that provides an unparalleled user experience - every pixel is engineered and animated to be flawless. Squarespace was conceived to be — and will remain — a departure from the sea of free products and services that clutter today’s web marketplace. Learn more at www.squarespace.com
Mayor Bloomberg, Anna Wintour, and Marc Jacobs Among the Highest Ranked on the New York Scene in 2008. Fashion and Local Scandals Dominate as Largest Drivers of Web Traffic and Online trends on FameGame.com.
NEW YORK, N.Y. – December 29th, 2008: Politicians, magazine editors, and fashion moguls were among the overall top ranked movers and shakers in New York City according to Fame Game’s annual lists of top content across more than 10 categories for 2008. Fashionistas and socialites continued to be hot topics for searchers as well, and they dominated many of the top content categories.
Fame Game is able to measure and analyze the overall attention of people, organizations, and parties in three different ways: through the use of its proprietary algorithm which takes into account public media, news and editorial mentions, user generated content, and attention on Fame Game (“Attention score”), through the internal search queries users are making on the site (“Search trends”), and through the individual profiles receiving the largest volume of web traffic on Fame Game (“Most Visited Profiles.”) Learn more about the algorithm and ranking system by visiting the about page.
“The profiles that people are visiting on Fame Game are a strong reflection of what is happening in the offline world, breaking news stories, and even fashion trends,” said Jen Novak, Chief Executive Officer of Fame Game. “People were clearly focused on the election this year, but even with sour economic news in the latter part of the year, we still saw a growing fascination with philanthropy, luxury and fashion.”
Highlights from this year’s top content include:
ATTENTION: HIGHEST RANKED 2008
Top Attention Overall: Fashion and Politics Beat Out Society
Top Fashion Designers: Social Designers Lead the Charge
Top NY Politicos: New York Locals Win the Race, Scandal Propels Spitzer to New High
Top Magazine Editors: Fashion and Home
Top NY Patrons of the Arts/Philanthropy: New York Power Scene
Top New York Famous Children: Ann Dexter Jones’ Brood Monopolizes at the Top
Top Movers and Shakers: High Profile Divorces and Child Custody Spats
Top News Anchors/Media Personalities: Evening Anchors Beat Out Morning Co-Hosts
Top Business Moguls: Trump vs. Murdoch Reign Supreme
Top New York Newspaper Gossip Columnists/Society Contributors: Niche Media is King, But the Dailies Hold Their Ground.
Top NY Media Power Brokers (Top 5): Page Six Dominates
Top Artists (Top 5): Modern Artists Keep the Media’s Attention
Top Authors (Top 5): New York Society Chronicles and Cameos
Top Gossip Girl Cast Members: Serena on top no more, Real-Life Blair and Jenny reign over Serena in media
Top Real Housewives of New York City: Newbie steals the scene
MOST VISITED OVERALL: LARGEST VOLUME OF WEB TRAFFIC 2008
2008 Most Visited People Profiles Overall
2008 Most Visited Party Profiles Overall
2008 Most Visited Organization Profiles: TV, Fashion, and Magazines on top
SEARCH TRENDS: TOP SEARCHES ON FAMEGAME.COM 2008
2008 Top Search Terms: Socialites and media personalities most searched for on FameGame.com
More content and the full lists below. Read the rest of this entry »
With all that’s been going on over here at Fame Game, we haven’t had a chance to update this “News” blog. We’ve made some significant improvements across all pages in the site since… July! Wow, it really HAS been quite a while. We wanted to take this time to talk about the new Features, the new look Look/Feel and the changed Membership policy.
Features:

First off, as mentioned in the last post, we’ve added a few new features and functionality for users. Now any registered member of Fame Game can create events and projects to compliment their already existing social record. This also means that you can add yourself to an event that you DID attend, but for which Fame Game has no record (sometimes the photo databases we aggregate don’t collect everyone, and sometimes individuals who atteof cound events don’t end up getting photographed).
The project feature allows you to contribute your own work to Fame Game. Being that Fame Game is a great resource to learn about the most active members of culture here in New York, we wanted to give all registered members a chance to put up their own projects, apart from the photographs that have been taken of them.
All in all - we want to make sure the players of this game can have the most accountable record online.
Look/Feel:

In case you hadn’t already noticed, we’ve gone ahead and cleaned up and “prettified” most of Fame Game’s interface. We’ve also taken the liberty of making some of the calculations that contribute to the daily ranking and attention score of its players public and visible. Now you can see exactly how you stack up and why - hopefully giving you some insight on how to improve your standing and that of your projects and things you care about.
The prettier face of the profile pages has also separated the Search Box from the rest of the page, giving more room for all the fun projects, events, media mentions and connections of all the players’ profiles.
Membership:
Because the baseline for membership into Fame Game has traditionally been event attendance, we realized we were only tracking part of this culture — which, in our estimation, really wasn’t fair. With the simple redesign we enacted, we’ve opened up the doors to Fame Game. The bouncer (so to speak) is still checking ID’s, but if you can prove you know someone inside, then he’s happy to let you in. You can see the new application by visiting the Fame Game Join Page
Just a few updates on the technical end of Fame Game. Our recent event initiative and a few writeups (as well as our automagical SEO) put the infrastructure of Fame Game into overdrive, and it didn’t quite survive. We’ve learned a few lessons (most notably that you can’t hold a website together with bubble gum and scotch tape) and are proud to say we’re well on our way to adulthood. At this point we’re approaching a critical juncture with the growth of Fame Game and wanted to say thanks for playing along with us at home. Parties and Projects has turned out to be a success, all the new photo content seems to be a big hit, and we’re watching more and more of you have claimed your profiles — accepting the invitation to bring this “fame game” online.
In the coming months we’ll be improving the functionality of Fame Game for members as well as providing a few opportunities for those who feel that they should be accounted for in the Fame Game community (but aren’t) to play along. We’re also revising Fame Game’s ANDY algorithm to be more accountable for other New York media sources, and further weighting the user generated content submissions. Because Fame Game can’t track every New York item, we’re hoping this will make the process a bit more democratic.
Until then!
Ryan
ryan [at] famegame
Now that we’ve got the PLAY blog up and running (please go check it out if you haven’t), we’re repurposing this older blog as a platform for news and updates about Fame Game at large. PLAY is our exploration of this culture, the media that surrounds it, and the underpinnings of Fame in New York… this blog, by contrast, is more about the technology of Fame Game and our growth as a tool, reference point, and cultural map.
As such, we might as well get right to it: Fame Game is getting a ton of traffic and it has slowed the site down us down to a crawl!!! This is a bit like the problem we encountered during the winter, except that we’re finally building out the infrastructure that will allow us to grow much much quicker. We’re constantly working to improve the experience and meet demand, so please bear with us. It will be over soon, I promise.
As always, if you have any questions please write to me at rbrown [at] famegame.